We are glad to add another great piece to our collection of articles on the topic of political public relations. Take a look at great work by Damion Waymer, PhD, Associate Provost for Faculty Development & Diversity at University of Cincinnati.
Call for Manuscripts
Special Issue: Political Public Relations
Editor-in-Chief: Bey-Ling Sha
Senior Associate Editor: Hilary Fussell Sisco Associate Editor: Sung-Un Yang
Political public relations has been defined as “the management process by which an organization or individual actor for political purposes, through purposeful communication and action, seeks to influence and to establish, build, and maintain beneficial relationships and reputations with its key publics to help support its mission and achieve its goals” (Strömbäck & Kiousis, 2011, p. 8).
With the 2016 political elections in the United States and timeless, recurrent political issues around the globe, the Journal of Public Relations Research welcomes manuscript submissions that report original research findings related to political public relations, as defined above. In addition to election-related research, manuscripts may deal with such political challenges as the rise in violent extremism, the marketing of political candidates, the promotion of immigration reform, government dealings with humanitarian crises, etc.
We welcome manuscripts that advance the theoretical conceptualization and/or methodological operationalization of political public relations and its related constructs/issues. Approaches from all research methodologies are welcomed, as are theoretical perspectives originating from other disciplines.
Manuscript and Technical Requirements
- Content shall further the Journal’s primary purpose, which is to create, test, refine or expand theory in public relations. Authors should explicitly articulate how their scholarship serves the purpose of the journal.
- Content shall reflect the highest standards of scholarship, regardless of the research methods used.
- Manuscripts shall be submitted in APA style and edited to the highest standards of English-language grammar, spelling, punctuation, sentence structure, etc.
- Manuscripts shall conform to the Journal’s standard limit of 20 pages of text (not including references, figures, tables). Manuscripts that exceed the standard page limit may be considered if the authors (a) justify the manuscript length in their cover letter; (b) report qualitative and/or historical data; and (c) keep to a reasonable length appropriate for the nature of the research method and the subject studied.
- Authors shall take care to indicate in the online manuscript submission system that their submission is, in fact, intended for the special issue on political public relations. Failure to make this indication (in the cover letter AND in the appropriate selection box) will lead to the manuscript being entered into the Journal’s regular review process, rather than the special issue process.
- February 15, 2017
- April 15, 2017
- May 15, 2017
- July 2017
- October 2017
Initial manuscript submissions due from authors Initial decisions announced to authors
Final manuscripts due from authors for publication Accepted manuscripts published online first Publication of special issue in hard copy
Contact Hilary Fussell Sisco at email@example.com
Special issue: Call for papers from the Journal of Political Marketing
Guest editor: Dianne Dean
We are living in an era where the political environment is becoming more complex, advances in technology leading to the development of social media has created more opportunities to reach the citizen. Hence, political marketers are able to disseminate more information, in real time, through more communication channels leading some to suggest that we are in an age of the ‘permanent political campaign’. It is conceivable that this would lead to greater engagement in politics and electoral participation, however it appears that there is a decline in party identification and voter turnout has also decreased in many parts of the world.
Therefore in this dynamic and rapidly fragmenting environment there is greater uncertainty and a need to consider alternatives to the traditional transactional exchange paradigm (Lock and Harris 1996; Dean and Croft 2001) as the political market place is no longer where we merely exchange votes for promises. Rather political marketers need to develop long term strategies which build loyalty through delivery of electoral promises which would build trust and legitimize the democraticparty system (Henneberg and O’Shaughnessy 2009).
Whether we envisage the political market place where voters are treated as consumers, or as a diverse group of stakeholders, each notion brings with them their own theories and mechanisms for understanding needs, identifying where those needs can be accommodated within the party core values, and how they can be communicated to the target group.
Therefore the purpose of this special issue focuses on relational approaches to political marketing. Papers are invited from all research traditions that seek to build our understanding of ‘relationships’ in the political market place. Listed below are suggested areas that maybe of interest but we are keen to receive papers that address the following themes.
- Engaging voters
- Long term campaigns
- Party identification
- Party engagement
- Internal marketing
- Party members
- Party activists
- Low involvement relationships such as branding
- Relationship building through social media
- Critical approaches to political relationship marketing
All submissions will be double blind reviewed in accordance with the Journal of Political Marketing. Authors are directed to the Journal of Political Marketing for guidance on formatting their article
The contribution of the paper should be clearly stated in the abstract and should reflect the special issue theme.The deadline has been extended to October 1 2014
Any queries should be sent to the Guest Editor of the special issue at the following email: firstname.lastname@example.org
Now John Allen Hendricks and Dan Schill have just released their new edited book Presidential Campaigning and Social Media. An Analysis of the 2012 Campaign. While not all chapters on a theoretical level deal directly with political public relations, some do, and most chapters should be of interest to working with or doing research on political public relations. More information about the book can be found here.
It has been a while since this page was updated, and we apologize for that but promise that we will try to be more active here. If anyone has news about books, book chapters or journal articles that deal with political public relations, please let us know by sending an email to email@example.com. The same holds if you have a call for chapters or papers that is relevant within the realm of political public relations.
Today the website has been updated however with a brand new chapter titled Political Public Relations. It is written by Spiro Kiousis and Jesper Strömbäck and included in the new handbook Political Communication, edited by Carsten Reinemann. The same book also includes a chapter, by the same authors, on Strategic Political Communication in Election Campaigns. Both chapters should be of interest to those interested in political public relations.
Now the latest issue of Public Relations Journal has been published. It is a special issue focusing on political public relations, guest-edited by Spiro Kiousis and Jesper Strömbäck. The special issue includes seven articles, and all of them can be downloaded for free from the website of Public Relations Journal. The featured articles are:
– Political Public Relations: Old Practice, New Theory-Building, by Jesper Strömbäck and Spiro Kiousis,
– Sources of Citizens’ Experiental and Reputational Relationships with Political Parties, by Trent Seltzer, Weiwu Zhang, Sherice Gearhart & Lexie Conduff,
– Government Public Relations and Social Media, by Missy Graham and Elizabeth Johnson Avery,
– Political Public Relations on the Net: A Relationship Management Perspective, by Michael Karlsson, Christer Clerwall and Ulf Buskqvist,
– Political Public Relations in Advocacy: Building Online Influence and Social Capital, by Adam J. Saffer, Maureen Taylor & Aimei Yang,
– Political Public Relations in the European Union: EU Reputation and Relationship Management Under Scrutiny, by Chiara Valentini, and
– Public Relations and Public Diplomacy: Conceptual and Practical Connections, by Kathy Fitzpatrick, Jami Fullerton and Alice Kendrick.
Today the page with articles on political public relations has also been updated with these new articles.